DO I NEED A SALES FUNNEL?

ABSOLUTELY, 100%, a very firm YES!

1 – ENGAGEMENT WITH CLIENTS

Customers very rarely would approach a product or service and buy on the first visit. This happens online and offline.  Sales Funnel gives you a chance to be involved with your clients so it builds the trust that is needed and your customers would find it easier to purchase the product.

This also gives you a chance to change and better your offer after you analyze your results.

2 – EDUCATING CLIENTS WITH VALUABLE CONTENT

Clients only buy from a supplier when they have the ongoing learning curve and as per above the trust. Delivering valuable content that they would normally pay for outside would keep clients engaged and happy with the decisions they are making.

It is a very wise decision to use a good autoresponder service and set up automated messages.

3 – MARKETING BUDGET USED WISELY AND HIGH CONVERSIONS

Let’s face it, online Ads are very expensive. Back in the days when we first started online, in the early 2000s, you could have paid pennies for high-value keywords. But unfortunately, now, even long-tail keywords sometimes costs $1 per click.

So any scheme that would help clients save money on buying ads and saving money while getting higher conversions is a winning strategy and a good Sales Funnel just do this.

HOW DOES IT WORK? EXAMPLE!

To demonstrate how a perfect sales funnel works; let’s imagine that we are looking for a music subscription service online. 

You head over to Google and search “streaming music.” In the search results you see “Spotify: Music for everyone” so you click on the link and get directed to the Spotify homepage.

You scan through the homepage and notice the big blue button that says “Get Spotify Free.”

You enter your name and email address and sign up for an account. Before you know it, you’re enjoying your favorite tunes!

A couple of days later, you receive an email from Spotify which describes the benefits of Spotify Premium (no ads, offline listening, etc.). The free service has been great, but the ads are a bit annoying so you enter your credit card details and subscribe to the premium account.

You enjoy Spotify so much that you tell your friends about it and encourage them to create free accounts. You effectively become a promoter of the service and you continue to engage with other subscribers through shared playlists and social media.

In this example, Spotify attracted you to its service through a mix of SEO and brand recognition. Their offer for a free Spotify subscription converted you from an anonymous website visitor into a lead and the email helped close the deal.

But it didn’t stop there. The high quality of service and social sharing options inspired you to refer friends so the cycle could continue.

The reason I call this the ideal scenario is that it assumes that you found Spotify from your Google search for “streaming music.”

In reality, Spotify worked to attract you to their service through YouTube ads, social media advertising, and other marketing channels. After all these efforts, the Google search was just the last piece that pushed you over the edge.

While your company is likely very different than Spotify, the principles remain the same. You need to do all you can to attract qualified traffic to your website, convert visitors to leads, close your leads, and delight your clients so they stay with you and help promote your products or services.

SALES FUNNELS THAT BRING YOU SALES WHILE YOU SLEEP

Sales Funnels Packages

You can pick the best Funnel that suits your project

STARTER

$145

• One Step Funnel
• Opt-In Page
• Sales Page
• Thank You Page

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PRO

$295

• Optin page
• Sales Page and Upsell Page
• Autoresponder Set Up
• Download Pages

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PREMIUM

$395

• Optin Page
• Sales Page – Upsell Page
• 2 Downsell Products
• Autoresponder Set Up
• Download Pages

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